Sell a Home Faster – 5 Essentials of Home Selling in a Tough Economy
Establish a competitive price for your home by using a comparative market analysis (CMA). Appropriate pricing is the absolute number one way to sell a home faster. Creating a CMA involves collecting data from the top 3 to 6 similar homes within the area that have sold in the previous 6 to 12 months. The sold prices are used as benchmarks or starting points, and then adjustments are made based on the differences in the homes. Creating an accurate CMA requires skill and experience, however it does not require a license in most states.
The best way to gauge a home’s general range of value without having a Realtor or Appraiser create a CMA is to consider the overall home listing and sold prices within your area. If you’re not under the listing prices of the other homes and have significant upgrades in comparison, you will not attract any buyers. Also, if you are not under the sold price of the recently sold homes, your home may be worth less than even what is offered for it, meaning your home won’t appraise and the buyer can’t obtain financing.
Appearance is everything, and though most potential buyers are attracted by the picture of your home online, they may be repulsed by the dog hair, kids’ toys, last night’s pizza, and all of the associated smells. A home that is neat, clean, and orderly, even if you and your family are still living there, will be inviting. The key is to help buyers see themselves living there. There are many ways that you can really make your home stand out, but the most important is to clean everything thoroughly and make sure it smells wonderful.
Disclose everything that you know is wrong with your home. If you can, try to fix as many of the issues as possible, but make sure you don’t hide anything. For one, it’s illegal to lie about any problems, but you will also earn the potential buyer’s trust if you are upfront about what they might have to repair in the future. Keep in mind, once a buyer has a price in their mind, they will want a discount for anything that has the appearance of decreasing the home’s value. They will usually want to negotiate or walk away if they find out about issues later.
In order to sell your home faster, you must list your home on the local multiple listing service (MLS). 85% of all buyer home searches begin online, and they typically come from this huge database of homes. Listing your home on the MLS requires a Realtor, as only licensed real estate brokers have access to this service. However, even if you decide you want to sell your home on your own, you can find a brokerage that offers a variety of a la carte services, such as listing on the MLS only.
Finally, if you want to sell your home faster, include incentives for buyers. These may be monetary or simply non-value adding perks that will come with the house (hot tub included if closed in 3 weeks, or full surround sound theater with quick closing).
There are many ways that you can sell your home quickly without having to drop your price, and certainly without selling to one of those “We Buy Your House For Pennies” organizations that would be violating laws if they were licensed real estate brokers like me. If you’re interested in some techniques that you can use to help you sell your home faster, visit SellHomeFaster.info.